Massage Therapy continuing education NCBTMB provider

Beyond Private Practice

Business Mentoring with Ez

Ez is an experienced leader in the spa industry, with over 30 years as a licensed Massage Therapist and Esthetician. As the CEO of Mountainside Spa, Spa Ninjas, Utah Massage Employers , & Little Hood Zen , she specializes in helping business owners strategically expand businesses. Ezralea is known for her expertise in building strong teams, creating business foundations, and designing luxury experiences.

Ezralea Robbins

Branding and Marketing Mentoring: 6 Month Commitment

Two 45-Minute 1:1 Strategy Sessions:

  • Branding: Overview and guidance

  • Website: Performance Audit, to include Analytics, and SEO Keyword (one time overview)

  • Marketing Strategy: Entry-level marketing guidance and social media guidance

  • Support: Monthly business coaching meeting

Business and Team Mentoring: 3 Month Commitment

Two 90-Minute 1:1 Strategy Sessions:

  • Business Structure: Identify business goals, challenges and opportunities, set SMART goals.

  • Financial Planning: Understanding a Profit & Loss (PNL) statement

  • Website Optimization: Performance Audit, Analytics, and SEO Keyword Strategy

  • Hiring & Onboarding: Guidance on finding, hiring, 1099 team members

  • Leadership Development: Encourage mentorship and collaboration, addressing generational workforce differences

  • Support: Monthly business coaching meeting

Coaching connection chat

  • Business chat for continuous support.

  • Quick responses to ongoing business questions.

  • Peer support and networking opportunities.

Basecamp Project Coordination:

  • A cloud-based project management and collaboration tool that helps teams organize work, communicate, and streamline project management.

  • Opportunity to send in questions throughout the month for Ezralea to address during the next coaching session.

  • Interactive discussions on relevant topics and strategies for business growth.

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